Sr. Digital Marketing Executive

Department: Marketing
Project Location(s): Chennai
Education: BE or B Tech

Responsibilities

  • Manage and execute implementation of SEO strategy
  • Communication to clients and management on strategy development, timelines and results
  • Manage training and development of the SEO team members
  • Keep self and the team in pace with SEO, search engine, social media and internet marketing industry trends and developments – Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements
  • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
  • Develop, manage and execute communication/content strategies via social communities in coordination with client goals
  • Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
  • Monitor and evaluate search results and search performance across the major search channels in order to improve rankings

Skills/Experience

  • 3+ years digital marketing experience with at least 2 years of hands-on SEO and SEM experience
  • Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
  • Knowledge of HTML/CSS and website administration
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
  • Knowledge of PPC programs and optimizing data gathered from both organic and paid sources

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    We partnered with Habile for our web development and e-commerce deployment work and Habile's delivery of the projects have been excellent and in time and budget, which is very important for an SMB like us.
    Nawaz Gaffor, Director, Pinnium Bags
    Nawaz Gaffor
    Director
    Pinnium Bags

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